American Social expanded its successful east coast Florida concept to Tampa. The Harbor Island waterfront location is their biggest and boldest design. Sol Design Studio (Sol), working with the Client and Casa Conde, adapted the American Social brand to the 8,150 sqft interior space and 4,600 sqft exterior patio.
Sol compiled finishes from current restaurants to ensure brand consistency also providing alternative finish selections for the “bold” Tampa location. The service flow between the kitchen and the six dining / social areas was critical. The kitchen space is their largest so far.
An integral component of the overall design, dramatic lighting highlights the space day and night. Using indirect cove and under-bar blue and red lighting, the fun atmosphere is further enhanced where anyone could kick back and enjoy themselves.
